jMUSE is an arts and culture venture founded on and committed to the principles of collaboration and exchange of resources. From exhibitions to conferences and symposia to publications — jMUSE aims to bring together institutions, experts, and philanthropists to experiment with new ways to present important ideas and innovative content. Pure+Applied worked with the jMUSE to design a graphic identity and a publication in collaboration with the Center for Jewish History.

Activating Archives, Libraries, and Museums in the Fight Against Antisemitism is a digital publication which is available to download free of charge. The publication explores how can archives, libraries, museums and cultural institutions use their unique strengths to combat antisemitism and create lasting change.